1994 Paul Brainerd

The typesetter and journalist Paul Brainerd, born in 1947, is the first American in the diverse gallery of Gutenberg Prize winners. He developed a groundbreaking invention: a new generation of page layout software. Brainerd co-founded the software company Aldus Corporation, which launched the first desktop publishing application, PageMaker, in 1985. Brainerd coined the term "Desktop Publishing." Just like Gutenberg, he "broke the rules" and through "his creative thinking" (Hans Georg Wenke in his laudatory speech) developed the rule changes that made DTP possible. Following the tradition established by Gutenberg, in 1994 Paul Brainerd was awarded the Gutenberg Prize of the City of Mainz and the International Gutenberg Society for the development of the desktop publishing technology.